Jonathan Finegold
Digital marketing and web leader with 15 years of scaling organic and AI-driven discovery (SEO, AEO/GEO, and CRO) into measurable bottom-line metric growth for B2B, B2C, lead-gen, and ecommerce companies.
Avid data analyst and proven leader.
Location: San Diego, CA
At a glance
- 10+ years leading digital marketing and organic growth — SEO, AI Search (AEO/GEO), and CRO as one accountable growth engine
- Own strategy and revenue outcomes across a $4M+ enterprise client portfolio
- Build and lead high-performing SEO teams: a mini-pod of Senior SEO Strategists and Specialists at Ignite Visibility; previously led a 10–15 person multidisciplinary marketing team as Marketing Director
- Architect AI-assisted, agent-driven web publishing pipelines — from LLM content generation through human QA to live CMS deployment
- Partner at the peer level with Engineering and Product on site architecture, structured data, Core Web Vitals, and JavaScript rendering
- Implemented privacy and consent infrastructure (OneTrust) and CRM/attribution integrations (Salesforce, Marketo) for compliant, unified measurement
Core expertise
Digital Marketing Strategy · AI Search (AEO/GEO) · Enterprise SEO · CRO · AI-Assisted Web Publishing · Site Architecture & Core Web Vitals · Structured Data · Privacy & Compliance (OneTrust, CCPA) · Team Leadership · Python (AI-Assisted) · CRM & Attribution (Salesforce, Marketo) · Executive Client Leadership
Experience
Director of AI SEO · Ignite Visibility
Leadership
- Lead enterprise AI Search and SEO strategy across a portfolio representing more than $4M in annual recurring revenue
- Partner with executive leadership to evaluate emerging AI technologies, shape agency capabilities, and develop AI Search methodologies
- Directed the development of proprietary Python-based automation platforms integrating OpenAI and multiple marketing APIs to improve enterprise SEO decision-making
- Lead cross-functional initiatives spanning SEO, analytics, engineering, CRO, and content strategy
- Build, mentor, and manage a mini-pod of Senior SEO Strategists and SEO Specialists, embedding an experimentation-first culture across enterprise engagements
Strategic AI initiatives
- Multi-API Page Gap Analysis Engine: a proprietary platform integrating OpenAI, GA4, Search Console, and SEMrush to identify content, entity, audience, and AI Search opportunities
- Prompt Gap Analysis Platform: a framework that identifies high-value prompts where brands lack visibility within AI-generated responses
- Keyword Opportunity Engine: a quantitative scoring model that prioritizes commercial opportunities using search demand, competitiveness, and business value
- Competitive Intelligence Platform: an AI-assisted framework comparing brands across organic search, AI Search, topical authority, and content strategy
- AI-Assisted Content Publishing Pipeline: an end-to-end pipeline using the Claude API and CMS/Shopify Admin API integrations that drafts, QA-gates, and publishes on-page content at scale across hundreds of ecommerce product pages for a national mattress and sleep retailer, eliminating a manual content production bottleneck
- AI Video Opportunity Platform: automated YouTube performance analysis and strategic campaign recommendations using AI
Real estate auction platform
16%
Site-wide lift, high-intent organic traffic
3%
Lift in home auction bid submissions
32%
Increase in account creation
B2B business unit, credit reporting enterprise
230%
YoY organic growth
25%
Share of total website leads
Luxury skincare ecommerce brand
80%
YoY organic purchases
82%
YoY organic PDP traffic growth
Enterprise reputation, $8B organization
70%
Organic share of voice
Swipe for results »
Real estate auction platform
16%
Site-wide lift, high-intent organic traffic
3%
Lift in home auction bid submissions
32%
Increase in account creation
B2B business unit, credit reporting enterprise
230%
YoY organic growth
25%
Share of total website leads
Luxury skincare ecommerce brand
80%
YoY organic purchases
82%
YoY organic PDP traffic growth
Enterprise reputation, $8B organization
70%
Organic share of voice
Senior Ecommerce Manager · MedCline
- Led growth strategy across SEO, CRO, analytics, lifecycle marketing, referral marketing, and customer reviews
- Partnered with executive leadership to improve acquisition, conversion, and retention across owned digital channels
- Managed agency and technology vendor relationships and implemented OneTrust privacy and cookie consent management, supporting CCPA-aligned data governance
225%
YoY SEO traffic growth
30%
Homepage conversion lift
25%
Landing page conversion lift
10%
Checkout conversion lift
Swipe for results »
225%
YoY SEO traffic growth
30%
Homepage conversion lift
25%
Landing page conversion lift
10%
Checkout conversion lift
Digital Strategist · Ignite Visibility
- Managed SEO strategy for enterprise B2B, B2C, and ecommerce organizations across domestic and international markets
- Led technical SEO, analytics, and enterprise content strategy initiatives
- Recipient of Ignite Visibility’s inaugural Culture Award
Marketing Director · Now Media Group
- Built scalable agency operations across SEO, paid media, content marketing, and reporting
- Developed reporting automation that improved operational efficiency and client retention
- Hired, trained, and mentored multidisciplinary marketing teams
33%
Faster PPC growth vs. agency avg
33%
Faster PPC growth vs. agency avg
Digital Analyst · Tony Robbins
- Implemented cross-property analytics and attribution, including hidden-field GA parameter passthrough into Salesforce and Marketo to unify lead-source data across the funnel
- Managed agency and vendor partners while supporting SEO, CRO, and voice-of-customer research initiatives
Technical toolkit
Core Web Vitals · Structured Data / Schema Markup · JavaScript Rendering (React, SSR, Prerender.io) · AI-Assisted Development (Python, Claude API, OpenAI API) · REST APIs · Shopify Admin API · Google Apps Script · SQL · BigQuery · Google Analytics 4 · Google Tag Manager · Salesforce · Marketo · OneTrust · Google Ads · Meta Ads · Adobe Analytics · Looker Studio · Adobe Experience Manager · SEMrush · Ahrefs · AthenaHQ · Lumar · Heap Analytics · Shopify · Webflow · Klaviyo · VWO
Education
B.A., Quantitative Economics